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Phones 4u launches new scheme to let customers upgrade every six months

Phones 4u has announced the national rollout of a new mobile contract called ‘Just Upgrade My Phone’.

It’s been trialling JUMP in a hundred stores since May last year and expects the scheme to be available in all its outlets by May 2012.

Author: The Fonecast
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Mobile retail mistakes: no mobile optimisation, no testing, no common sense

UK-based mobile marketing business 2ergo - the company behind a number of high-profile campaigns including the Pizza Express app - is helping retailers to set up a mobile presence while avoiding common pitfalls.

It’s published a free white paper entitled ‘Mobilising Your Business - the time is now’, which can be downloaded from the company’s web site.

Author: The Fonecast
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RIM pushes BlackBerry BBM Music service with 6 months free use

The BBM Music service, which enables BlackBerry owners to share their favourite tracks with friends, has introduced an offer that gives up to six months free access for new users in the UK, Spain and Italy.

New US and Canadian users will receive up to four months usage.

Author: The Fonecast
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