Figures from ABI Research predict tablet sales this year will increase 38% year-on-year to approximately 150 million tablets worldwide, with the total retail value of shipments up 28% to an estimated $64 billion (£42 billion).
Around 60% of tablet shipments in 2012 were Apple iPads using the iOS operating system software while 37% ran Android or derivative platforms.
VOA News writes:
New market research has many technology experts thinking the era of the personal computer (PC) is coming to an end as consumers worldwide begin to embrace tablet computers and smartphones.
Figures from the Internet Advertising Bureau UK digital ad spend report show that spending on mobile advertising in the UK exceeded half a billion pounds last year. Mobile advertising grew by 148% to £526 million in 2012 from £203.2 million in 2011.
As a result, mobile now accounts for 9.7% of all digital advertising spending.
Berg Insight has forecast that the real-time mobile location-based advertising and marketing market will grow from a worldwide value of €526 million last year to €6.5 billion (£5.6 billion) in 2017, which is a compound annual growth rate of 65%.
This will be 32.8% of all mobile advertising and marketing, giving location-based advertising and marketing around 5% of the digital advertising market.