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ExclusiveTablet shipments this year expected to rise 38%

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Figures from ABI Research predict tablet sales this year will increase 38% year-on-year to approximately 150 million tablets worldwide, with the total retail value of shipments up 28% to an estimated $64 billion (£42 billion).

Around 60% of tablet shipments in 2012 were Apple iPads using the iOS operating system software while 37% ran Android or derivative platforms.

ExclusiveUK mobile advertising spend is now almost 10% of all internet ad spending

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Figures from the Internet Advertising Bureau UK digital ad spend report show that spending on mobile advertising in the UK exceeded half a billion pounds last year. Mobile advertising grew by 148% to £526 million in 2012 from £203.2 million in 2011.

As a result, mobile now accounts for 9.7% of all digital advertising spending.

ExclusiveMobile location-based advertising expected to be worth £5.6 billion in 2017

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Berg Insight has forecast that the real-time mobile location-based advertising and marketing market will grow from a worldwide value of €526 million last year to €6.5 billion (£5.6 billion) in 2017, which is a compound annual growth rate of 65%.

This will be 32.8% of all mobile advertising and marketing, giving location-based advertising and marketing around 5% of the digital advertising market.

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