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Telefonica drops 'O2' from company name - but UK branding remains

The official company name for O2 - Telefónica O2 UK Limited - has been changed, as have the names of the other operating businesses within Telefónica Europe.

In line with the company's global strategy of "One Team One Telefónica", the O2 part has been dropped and it'll now be Telefónica UK.

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Samsung signs David Beckham for Olympic Games

Samsung Electronics has announced an agreement that'll see footballer David Beckham becoming its global brand ambassador for the London 2012 Olympic Games.

The partnership will see David Beckham appearing in advertising and public relations campaigns that promote Samsung and emphasise its role as Worldwide Olympic Partner for Wireless Communications Equipment.

Author: The Fonecast
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Nokia reorganisation, iPhone tracking, mobile payments and much more

In this week's edition of The Fonecast we're returning to the subject of location-tracking on iPhones. We then move on to Nokia’s reorganisation, Visa's investment in mobile payment start-up Square... and RIM's plans for BlackBerry.

We also prepare for our forthcoming 250th podcast by turning the clock back to 2008, when we spoke to virtual mobile network Blyk about its first 100,000 UK customers.

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Podcast - 4th May 2011

This week's podcast returns to the subject of iPhone tracking before moving on to BlackBerry news, Nokia's reorganisation and mobile payments. There's also a look back to 2008, when virtual network Blyk announced its first 100,000 UK customers.

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RIM and Microsoft put Bing on BlackBerry

Microsoft and Research In Motion have announced a partnership that'll see new BlackBerry devices using Bing as the default search and map application.

It means that Bing will be the search app and map app for the new BlackBerry Playbook.

Author: The Fonecast
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