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Tradedoubler research shows how mobile shopping behaviour is linked to operating system

Retailers can only fully understand mobile shoppers when they know what device is being used, according to a report from affiliate marketing specialists Tradedoubler.

The company’s new Mobile Devices & Behaviour study, which contacted more than 2,000 smartphone users in Germany, Sweden, France and the UK, discovered that mobile shopping behaviour can closely be linked with the consumer’s chosen device and operating system.

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BlackBerry 10 will launch on 30th January 2013

But when will the phones be available?

Research In Motion has announced that its official BlackBerry 10 launch date will be Wednesday 30th January 2013.

This event will see the new BlackBerry 10 platform launched as well as RIM’s first two BlackBerry 10 smartphones, although the availability of these devices won’t be known until the launch.

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Opera Software helps mobile operators offer 'per hour' mobile web browsing

Opera Software has introduced a new ‘one click’ service that enables mobile operators to offer their customers access to the web as a value-added option.

It’s called Opera Web Pass and allows operators to package mobile internet use in time or site-specific bundles.

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Customers are moving from computers to mobile devices for web browsing

Research from the International Data Corporation shows that consumers are moving away from using PCs as their default device for internet usage and are favouring mobile technology instead.

In 2015, IDC expects the number of consumers accessing the internet through mobile devices in the USA to exceed PC-based internet use. Western Europe and Japan are thought to be around two years behind this trend.

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New UK mobile search engine for smartphones

New UK mobile search engine for smartphones

A UK-based business has launched an internet search engine designed specifically for smartphone users. The only results returned are those linking to mobile-optimised websites.

Mazoom, which operates mazoom.mobi, provides news, local business information and information about mobile apps in the UK and the USA.

Author: The Fonecast
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Article rating: 5.0
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