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How to mess up a customer relationship with SMS marketing

Mark Bridge writes:

Do you want to know how to foul up your customer relationships?  How to use mobile marketing to reduce customer loyalty?  Then gather around, dearly beloved, for I have a case study you're sure to appreciate.

Author: The Fonecast
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€22 million committed to Symbian development

A total investment of over €22 million has been committed to the development of next-generation technologies for the Symbian platform. It follows Symbian's endorsement by the Artemis Joint Technology Initiative, which is an R&D project (sponsored by the European Commission) looking at embedded computer systems.

Author: The Fonecast
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BlackBerry Messenger is OK in India – for a little while longer

The BlackBerry Messenger Service can keep running in India until January 2011, according to the country's Ministry of Home Affairs, but a permanent solution still needs to be found.

Author: The Fonecast
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Apple launches lawsuit against Motorola

Last month Motorola claimed that Apple had infringed 18 of its patents, later asking for a number of Apple's patents to be invalidated.

So it's no surprise to hear that Apple has just launched two lawsuits claiming Motorola's Android phones infringe a number of Apple patents.

Author: The Fonecast
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UK consumers are keen on mobile vouchers

Advertising and marketing website BrandRepublic has just published the results of a new survey from Lightspeed Research about mobile location services and voucher applications.

It contacted 1,001 UK smartphone owners and found that around a fifth had downloaded a voucher application to their phone.

Author: The Fonecast
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