Tradedoubler has become the first affiliate network in the world to offer its UK clients a marketing solution that includes Apple’s Passbook application.

It’s worked with mobile wallet specialist Passforce to integrate Apple Passbook into its performance marketing programmes for Tesco, The Body Shop, Seatwave and eFlorist.

Affiliate marketing pioneer Tradedoubler has published new research that shows 19% of consumers now book holidays via their mobile phones.

The figures come from a new whitepaper; ‘Performance Marketing: Travellers & Purchase Paths’.

New research from marketing business Tradedoubler suggests that footfall is no longer a useful measure of retail success.

It’s found that consumers are often seeing products in-store and then using their mobile phones to check for cheaper pricing elsewhere.

Affiliate marketing specialist Tradedoubler has launched an application-only affiliate program with betting and gaming site Winner.com.

It’s described as the sector’s first app-only affiliate programme and will offer commission payments to affiliates who encourage users to download and use the ‘Slots Farm’ app.

Retailers can only fully understand mobile shoppers when they know what device is being used, according to a report from affiliate marketing specialists Tradedoubler.

The company’s new Mobile Devices & Behaviour study, which contacted more than 2,000 smartphone users in Germany, Sweden, France and the UK, discovered that mobile shopping behaviour can closely be linked with the consumer’s chosen device and operating system.

Mark Windle, head of marketing at OpenCloud, predicts that this year’s reduction in the number of traditional telecoms operators in some countries will provide an opportunity for other operators to innovate and capture market share in 2016.

He says next year will be a year of rapid change for telecoms… whether it’s MVNO disruption, competitive tariff pricing or simply defence from the ‘dark art’ of hacking.

Mark Bridge writes:

The most memorable moments in life often go unrecorded. You don't have your camera in your hands. Your finger is still hovering over the 'pause' button on your audio recorder. Or you were simply too busy experiencing whatever was happening. It's all about the one that got away.

That's where Kapture can help.

Mark Bridge writes:

James Rosewell shows me a colourful roll of paper that's the width of an iPhone but well over three metres long. When I look closer, I can see it's a printed copy of the Wall Street Journal's mobile website. That's a lot of scrolling to do... and a pretty unfriendly user experience for anyone reading the news online. Why does it work so badly?

This week Iain and Mark look at mobile industry headlines from the last 7 days and interview Paul Smith about the cashback problems that hit Mobile Media Systems - the owner of Phoneboxdirect. They also review the Sony Ericsson W960i: an 8GB music-playing touch-screen handset.

Download this week's free podcast from TheFonecast.com to discover the mobile industry news headlines from the last seven days, including an assortment of closures, takeovers, departures and developments. The Fonecast team also reviews the new 3G-equipped Nokia 8800 Arte.

This week The Fonecast interviews Russell Raynor from Mobile Business Solutions about the problems of being a dealer, we chat to Faisal Sheikh about unlocking the Apple iPhone, we look at the week's industry headlines and we review the BlackBerry Pearl 8120.

This week Iain talks to John George from JAG about his company's recent expansion. Iain, Mark and James also discuss the week's industry headlines - including the latest iPhone and gPhone stories - and look at the new 5-megapixel Samsung G800.

We review the 3 USB modem, talk to Crispin Thomas from TMTI and Stuart Turner from Fonesure - and discuss the week's mobile industry headlines.