The Carphone Warehouse has been told to drop the phrase “0% commission” from its advertising. A complaint to the Advertising Standards Authority from rival Phones 4U argued that “100% impartial advice” and “0% Commission” were misleading. Phones 4U said they thought Carphone Warehouse staff were rewarded on the basis of store sales figures, which meant they could not be totally impartial.
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In this week's edition of The Fonecast we’re making some predictions for 2011... and we’re looking back on last year's predictions as well.
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